BVSU statistics in August: The summer slump was clearly visible

The August import and export statistics for watches and jewelry clearly demonstrate the typical summer lull, which causes a significant lull. However, year-on-year, the figures don't look quite as bad.

Left: Jewelry from Amici by Al Coro.

Jewelry: Better summer slump compared to the previous year

The Federal Association of Jewelry, Watches and Related Silverware has published import and export figures for jewelry and watches, which the Federal Statistical Office collects monthly. The new figures for August 2025 clearly show the decline in figures caused by the typical summer lull.

Jewelry exports totaled €382 million in August, a 44 percent decline compared to July, when the export volume was €550 million. This represents a very significant decline. In August 2024, the export volume was €362 million. This makes August this year slightly better, with an increase of 5.2 percent.

Jewelry imports totaled €432 million, representing a decrease of 17.4 percent. Imports also performed relatively well compared to the same month last year, with jewelry valued at €351 million being imported, representing an increase of 18.9 percent in 2025.

Watches: significant slowdown in imports and exports

Watch imports and exports also felt the effects of the summer slump this August. Exports of watches and watch parts totaled 137 million euros, representing a decline of 28.4 percent. Compared to the same month last year, August 2024, exports also recorded a decline – in figures: 146 million euros, a decline of 7.0 percent.

Imports of watches and watch parts totaled €173 million in August, a full 32.9 percent lower than in July. Compared to August 2024, the decline was -10.5 percent, corresponding to an import volume of €181 million.