Timeless elegance: Chopard L'Heure du Diamant

26 mm Precision meets Haute Joaillerie

With the latest addition to the collection L'Heure du Diamant In 2025, Chopard impressively demonstrates how watchmaking and jewelry design can merge. The new models appear in a smaller 26mm format crafted from ethical 18-carat white gold, featuring mother-of-pearl dials and hand-set diamonds reminiscent of the Maison's legendary "Crown Setting" style. With this, Chopard makes a delicate statement of feminine elegance and sustainable luxury.

Design & Materials

The delicate proportions of the new models lend the collection an even more feminine appeal. The case and bezel are fully set with brilliant-cut diamonds, while the textured mother-of-pearl dial with applied Roman numerals adds classic sparkle. Inside is the in-house automatic caliber 09.01-C, offering a 42-hour power reserve—a technical statement that complements the aesthetic.

Collection & Inspiration

Alongside the watch, Chopard presents new jewelry pieces within the line: earrings, bracelets, and pendants in floral shapes, inspired by the natural brilliance of diamonds. The pieces combine pear-shaped stones with the finest gold structures – a play of light and movement that harmoniously complements the timepieces. This synergy of jewelry and watchmaking tradition remains a unique selling point of the collection.

Campaign & Style World

Embodied in the new campaign Bella Hadid The modern interpretation of Chopard glamour. The photographs depict her with the new L'Heure du Diamant watches and jewelry in a bright, sensual imagery – a symbol of timeless femininity. The interplay of light, skin, and precious metal captures the collection's DNA: natural beauty, refined by masterful craftsmanship.

Positioning & Meaning

With the new L'Heure du Diamant 2025, Chopard strengthens its role as a bridge between watchmaking and haute joaillerie. The collection is aimed at lovers of fine mechanics and decorative refinement. Thanks to its sustainable materials, ethically sourced diamonds, and in-house caliber, Chopard remains true to its philosophy: luxury with a sense of responsibility – radiant, precise, and timelessly feminine.

Text: Insight Luxury Editorial Team

Photo credit: Official press/campaign images Chopard – October 2025. © Chopard