Geneva Watch Days 2026 Sees an Increase in Exhibitors
68 brands—two more than in 2025—will showcase their new products and innovations during the Geneva Watch Days from September 2 to 6, 2026.
The Canton and City of Geneva, Geneva Tourism, the Geneva Chamber of Commerce, Industry, and Services (CCIG), the Grand Prix d’Horlogerie de Genève (GPHG), Swiss Who’s Who, the Fondation de la Haute Horlogerie (FHH), and many other supporters are actively contributing to the continued growth and development of this summer event, Geneva Watch Days, on the shores of Lake Geneva.
The 2026 edition once again brings together a diverse array of watch brands that reflect the broad spectrum of the contemporary watchmaking scene—from independent watchmakers to small ateliers and large manufacturers, as well as established brands of all sizes and up-and-coming new names.
Jean-Christophe Babin, President of Geneva Watch Days, comments:
“This year, Geneva Watch Days is entering a new phase of development without straying from the spirit that has defined it since its inception: openness, innovation, decentralization, and a focus on the community. What began as a bold initiative during the COVID-19 pandemic to compensate for the cancellation of traditional watch fairs has evolved into an indispensable event—driven by a steadily growing community of brands, collectors, partners, and enthusiasts. This edition strengthens the ties between the watch industry and its ecosystem, both in Geneva and on an international level. We remain convinced that nothing can replace real-life encounters, face-to-face conversations, and the shared emotions surrounding our creations. It is precisely this collective energy that makes Geneva Watch Days unique and keeps driving us forward.”
Exhibitors at Geneva Watch Days 2026
Akhor – Alpina – Alto – Amida – Artisans de Genève – Ba111od – Beaubleu – Beauregard – Beda’a – Behrens – Bell & Ross – Bianchet – Bimbu – Breitling – Bremont – Bulgari – Byrne – Cédric Johner – Claude Meylan – Corum – Czapek – Daniel Roth – David Candaux – De Bethune – Dennison – Doxa – Emmanuel Bouchet – Fears – Ferdinand Berthoud – Frédérique Constant – Furlan Marri – Gallet – Gerald Charles – Gerald Genta – Girard-Perregaux – Greubel Forsey – Hautlence – Kerbedanz – Konstantin Chaykin – Krayon – L. Leroy – Laurent Ferrier – Lederer – L’Epée – Linde Werdelin – Louis Erard – Louis Moinet – Massena LAB – Maurice Lacroix – Mauron Musy – MB&F; – Micro Mil Spec – Ming – Naoya Hida – Oris – Otsuka Lotec – Perrelet – Phillips in collaboration with Bacs & Russo – Renaud Tixier – Réservoir – Singer – Speake Marin – Stollenwurm SA – Trilobe – Tutima – Unimatic – Urwerk – Zenith
