INSIGHT-LUXURY Watch of the Year Award 2026:
Voting is now open.
There are 40 watches from 40 brands to choose from. Which one will win the title “Watch of the Year 2026” is decided solely by our readers.
The lineup of participants ranges from time-honored manufacturers and big names in haute horlogerie to independent watchmakers, start-ups, and fashion brands. Here, diverse perspectives on watchmaking, design, and innovation come together unfiltered.
Each watch was selected by the respective brand and submitted for the award.
No jury. No categories. No editorial preselection.
INSIGHT-LUXURY has not pre-selected any models nor imposed any requirements or restrictions regarding the submitted models. There is no jury, no categories, and no editorial evaluation. Participation is free of charge for all brands.
The only thing that matters is your personal favorite.
The title of “INSIGHT-LUXURY Watch of the Year 2026″ is determined solely by a reader vote.
Vote now:
The 40 participating brands
Aerowatch – Alexander Shorokhoff – Alpina – Angelus – Arnold & Son – ArtyA Genève – Audemars Piguet x Swatch – Bianchet – Blancpain – Bombfrog – Boss – Botta – Breguet – Certina – Circula – Davosa Swiss – Ebel – Eberhard & Co. – Elka Watch Co – Fears Watch Company – Fortis Watches – Franck Muller Genève – Frédérique Constant – Girard-Perregaux – Glashütte Original – Hamilton – Junghans – Laco – Longines – Mauron Musy – Mido – Montres 1977 – Nivada – Omega – Parmigiani Fleurier – Rado – Sinn Spezialuhren – Tommy Hilfiger – Tutima Glashütte – Ulysse Nardin – Yema.
A clock. A voice. A title.
All 40 watches are featured on the voting page, along with photos and additional information about each model.
Here’s how voting works:
- Visit the voting page and check out the entire lineup of participants. Clicking on each watch image will take you to more information about that model.
- Choose your personal favorite. Each reader may cast only one vote.
Voting deadline: November 27, 2026.
Announcement of the Watch of the Year 2026: December 1, 2026.
